Miles is contracted by New Jersey’s state university, Rutgers as a strategic consultant for its lead generation/recruitment campaign on social media.
She started running campaigns for to collect leads among Registered Nurses who hold BS Nursing Degrees within NY-NJ area to promote its new Wound Ostomy Continence Nurse Certification. Using a hyper targeting technique to reach the niche group, she was able to generate a significant amount of leads the first 3 days of campaign launch.
She is currently working with the university for paid social media campaigns that will help strengthen the organization’s digital presence and assist in increasing university applications.